Peacock prices are increasing in August

There are more streaming options than ever before and now Peacock joins the list of services that are becoming even more expensive.

Reported by a media update Diversity, hollywood reporterAnd streamable The fixed prices of both of its streaming plans are increasing through August 17, with the cheaper Premium plan increasing by $1 per month from $4.99 to $5.99, and the Premium Plus package that gets rid of ads on most content and adds downloads of live, local NBC channels. As well as access to offline viewing is increasing by $2, going from $9.99 to $11.99 per month.

Customers will be informed about the price change through messages starting tonight. However, a company representative could not comment on the record regarding the adjustment to annual pricing (which has become $49.99 / $99.99).

This is the first price hike for Peacock, but the latest in a series of jumps that have raised the prices of everything from Netflix (not HBO) to Max, Paramount Plus, Disney Plus and the rest of its bundle.

The truth is that this trend is not going to stop anytime soon. If streaming services want to meet investor expectations, they need to raise their prices or adopt advertising. They just have to risk losing customers who don’t want to pay these inflated prices along the way.

The streaming content being produced for Peacock over the next several months isn’t cheap, including new twisted Metal TV shows, WWE, Big Ten college games, an NFL playoff game, and more. In addition, some customers joined Peacock in June 2022 when the “summerofpeacock” coupon code allowed them to sign up for one year of the premium package for only $20, and that expires. Those who are stuck here and there will have to pay a few more rupees in a year.

Disclosure: Comcast, which owns NBCUniversal, is also an investor in Vox Media. ledgeparent company of.