Priyanka Chopra starrer Citadel reportedly a $250 million flop; Amazon CEO sought answers

Amazon’s much-awaited global espionage thriller, citadelStarring big names like Priyanka Chopra and Richard Madden, the film has come under scrutiny following a new report from Bloomberg. Revealing that production for just one season cost Amazon more than $250 million, the report highlights the show’s dismal performance in terms of viewership.

Despite its exorbitant budget, citadel failed to make a significant impact on viewers and has struggled to secure a spot in the top 10 most watched streaming shows in the US since its debut in April 2023.

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With a production cost of over $250 million, citadel It is one of the costliest shows in television history. Unfortunately, this huge investment did not translate into success. According to the report, Andy Jassy, ​​Amazon’s CEO, has said: “According to people familiar with the matter, executives looked into the studio’s rising costs and mixed track record with audiences for a detailed budget analysis of some of its biggest shows.” “

In an interview with Variety, Odetta Watkins, head of drama series for Amazon Studios, defended the show’s ratings, saying, “I can tell you from a creative perspective, for me, it’s a win, because the show’s imagination is going to resonate with people.” The world was made to be able to talk. Not every show will hit the same level everywhere, but as the franchise grows, I imagine the numbers will grow everywhere, even domestically.