Warner Music Group and Polygon Labs Unveil Music Accelerator Program

US entertainment giants Warner Music Group and Polygon Labs have deepened their alliance with the launch of a new music accelerator program that aims to “advance the next generation of innovation at the intersection of Web3 and music.”

For the program, both companies plan to support developers releasing music-related projects and decentralized applications (DApps) on the Polygon network.

Warner Music Group x Polygon Labs

according to official AnnouncementApplications for the program will be reviewed on a rolling basis, and selected projects will receive a range of benefits. This includes joint funding from WMG and Polygon Labs, as well as partnership support in the growing Polygon developer ecosystem.

Additionally, both platforms will also provide strategic mentoring, networking and connection building, and marketing and promotions, along with quarterly check-ins for selected projects.

Warner and Polygon will ideally be inclined toward applicants for initiatives at the intersection of music, technology and the Web3 that seek to advance artist-fan communities, establish decentralized music production and distribution systems, innovate ticketing solutions, music-related discovery Let’s focus on key areas like. Merchandise and digital/physical collectibles and integrating music with interactive technology and gaming.

“Polygon Labs and WMG are partnering to help support, advance and scale the next generation of exceptional Music x Web3 projects. If you’re passionate about music and passionate about how Web3 can unlock value for creators, fans and music artists – then this program is for you!

WMG Chief Digital Officer Oona Ruksandra said the record label group wants to enable its artists and songwriters to “build, activate, engage and monetize their communities in this next era of music creation and consumption” with the new accelerator program .

Warner’s previous Web3 efforts

The latest development isn’t the first time that Polygon and Warner Music Group have teamed up. In fact, both the companies joined forces with e-commerce platform LGND.io last December launch A multi-year Web3 music program that enables users to play digital vinyl on the go.

The record label also expanded its metaverse strategy following a recent partnership and investment in digital fashion retailer – DressX. WMG has also forayed into blockchain gaming after partnering with Splinterlands.