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TCL has announced pricing for its new TVs in the US. The extensive lineup includes a wide range of screen sizes and price points, representing everything from a 43-inch basic 4K to a 98-inch Mini-LED 4K TV. All models are available for purchase starting today except for TCL’s flagship 98-inch QM8 Series TV, which will arrive later this year.
TCL pioneered the incorporation of Quantum Dot (QLED) and Mini-LED technology 4K TV, and both can be found in the new model of the company. The lineup offers QLED at a price point under $500, and mini-LED-backlit QLED sets start at $1,699 (for the 65-inch model). At those prices, competitors like Samsung and Sony should be looking over their shoulders this year, though TCL is also going up against Hisense, which is selling a QLED TV with Mini-LED backlighting in the $500 range.
All new TCL TVs for 2023 use the Google TV smart TV platform. All of these introduce Q7 and QM8 series models with Dolby Vision, Dolby Atmos and DTS Virtual:X support, Dolby Vision IQ and HDR10+ High Dynamic Range. We’ll run down the specifications of each new TCL series below.
QM8 series
- 65-inch MSRP $1,699.99
- 75-inch MSRP $2,299.99
- 85-inch MSRP $2,799.99
- 98-inch MSRP $99.99
The QM8 TV features a Mini-LED backlight that TCL says offers 2,000 nits of peak brightness and up to 2,300 local dimming zones powered by TCL’s AIPQ Engine Gen3 processor. These sets feature a native 120Hz panel with 144Hz VRR for gaming, and also feature an anti-glare screen coating and a height-adjustable stand to accommodate the soundbar.
Q7 series
- 55-inch MSRP $749.99
- 65-inch MSRP $999.99
- 75-inch MSRP $1,399.99
- 85-inch MSRP $2,199.99
The Q7 series set features an LED backlight with 200 local dimming zones and can hit up to 1,000 nits of peak brightness, according to TCL. They use a native 120Hz panel with 144Hz VRR for gaming, and the same AIPQ Engine Gen3 processor found in the QM8 series models. A stand with reversible feet allows for a range of installation options, while the hands-free voice control and backlit voice remote provide added convenience.
Q6 series
- 55-inch MSRP $499.99
- 65-inch MSRP $699.99
- 75-inch MSRP $899.99
- 85-inch MSRP $1,599.99
The Q6 series TVs are TCL’s entry-level QLED models. According to the company, they have direct LED backlight and are 66 percent brighter than the budget S4 series. A Game Accelerator 120 feature allows for up to 120 VRR gaming, and Auto Game Mode (ALM) and AMD FreeSync are both onboard. The adjustable width feet on the Q6 series TVs allow for easy soundbar placement, and there’s also a Bluetooth audio output for late-night viewing with wireless headphones.
S4 Series
TCL’s budget 4K smart TVs lack the quantum dot layer feature found in upper-level models, but they do offer support for Dolby Vision, HDR10, and HLG high dynamic range. The S4 series TVs also feature Auto Game Mode (ALLM), DTS Virtual:X audio processing, and a Bluetooth audio input.
Like its fellow value-oriented TV maker Hisense, which Announces partnership with NBA basketball To increase the brand’s visibility in the US, TCL is partnering with NFL Football for 2023. This means that football fans will get ample exposure to TCL across various media platforms, with the intention that they will choose it the next time they upgrade their TV. For a Tcl model.
With Mini-LED TVs measuring up to 98 inches, TCL will give fans a great option for watching football and other sports, and the 2,000 nits brightness and anti-glare screen specified on the QM8 Series set should ensure games are played in bright light. Look great in too. Lighted rooms. The 2,300 local dimming zones specified for the QM8 series models also make them a good choice for movie watching, given their ability to deliver exceptionally deep and detailed blacks. Best OLED TV Which sets it up with QLED local dimming.
TCL’s pricing for its QM8 series models also makes them a strong value compared to more expensive TVs from Samsung and Sony that offer similar technology. But the company is positioning the Q7 Series as the real value standout in its 2023 lineup, maintaining that the Q7 Series models offer the same performance level as last year’s 6 Series, a TV we’ve seen in our TV 4.5 Stars were given. TCL 6-Series Review,
The 65-inch model will cost less than $1,000 at launch – the same cost as the 65-inch 6-Series TVs. But TCL rates peak brightness at 1,000 nits, which is less bright than the Mini-LED backlit 6-Series TV we tested, which measured a peak light output of 1,326 nits. Otherwise the two series are featured identically, with Dolby Vision IQ and HDR10+ High Dynamic Range, and 4K 120Hz inputs with variable refresh rates (up to 144Hz).
Will the new Q7 be better overall value? We’ll have a lot more to say about this in our upcoming TCL Q7 hands-on review, which will be posted soon along with our QM8 hands-on testing. We’ll follow them up with full reviews for one or both models, so you’ll know for sure how full-featured these TVs are, and how well they perform.
